As an attorney who has practiced at large firms since law school, I recently ventured out to build my own practice. There are a number of reasons why I chose to do it which can mostly be summed up with a responsive question: "Why not?". I wanted to do something different. My focus is on providing superior client service and legal advice to businesses with practical business judgment in mind. Clients don't want to listen to pontification on abstract legal theory. They want results. Now. This firm will cut out the hierarchy and inflated bills and put the focus on moving business ahead with focused legal counsel that keeps up with the pace of business.